Cutty Sark

Re-brand

This is University level branding project.

My brief was to re-brand Cutty Sark whisky as

a way to practice various design disciplines e.g. branding, packaging, and web design.

In this project I research the routes of the Cutty Sark whisky and it's namesake ship where I found it's origin in a witch of the same name from a Robert Burns poem "Tam o' Shanter". This witch became the center piece of my design.

Student Work

Exeter School of Art

Original Logo